This is brand building 101! 💯 Daniel Smith showcase the thin line of participating in social media trends, without losing your own brand and voice in the process. Stay true to your tone, your brand, so you can better capitalize when trends arises. 🎧 Tune into Episode 16 of the Sports Content Gameplan with Daniel - available on Spotify, Youtube, Apple Podcasts & more. #SportsContent #SportsContentCreator #PodcastCreator #SMSports