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Meet Adam Ferreira, the Brand and Creative Project Manager at the Vancouver Whitecaps FC. Born and raised in Mumbai, Adam started out chasing two dreams - playing football and dancing professionally. When a spinal injury ended his ambitions as a footballer and a professional dancer, he pivoted into the business of sport, moving to Toronto as an international student, juggling a 9-to-5 in student housing and a 5-to-9 role at Toronto FC. Over a decade, his career climbed one step at a time: from an event sales internship in 2016, to the game crew at BMO Field working Toronto FC matches during their 2017 MLS Cup-winning run, to partnerships at Allstate Canada. Eventually, he moved west to the Vancouver Whitecaps FC, where he now leads brand and creative, including building the signing story around one of football's greatest-ever players, Thomas Müller. In this episode, Adam breaks down how to break into sport from the outside, why networking beats job boards every time, and how to clim...

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