Two brilliant conversations, one big takeaway: executive voices can be one of a brand’s most powerful assets. Use them wisely. First, our Global CEO, Nancy Reyes, joined Sofia Colantropo on the Omnicom stage for “Influence Everywhere,” exploring how brands create meaning beyond campaigns — through decisions, actions, culture, and leadership. Then, Nancy and Laura Simpson took The Forum Stage to unpack how leaders build trust, when they become a liability, and how to make them work harder for your brand. #DoBigThings | cannes_lions | omnicom | omnicommedia