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Until recently, most enterprise AI conversations revolved around a simple question: “Which model should we use?” But organizations are quickly realizing that models are only one piece of the puzzle. Models provide the underlying intelligence. Context is what brings the knowledge and business value. A model without access to the right enterprise data, business context, and workflows can only take you so far. That was one of my biggest takeaways from Snowflake Summit 2026. Across conversations, demos, and product announcements, there was a clear focus on helping AI work more effectively with enterprise data while maintaining the governance, security, and trust that businesses require. Announcements like CoCo, Snowflake's AI coding agent, and CoWork, a personal work agent for knowledge workers built around governed enterprise data, reflect that shift. As AI agents evolve from answering questions to taking actions, these challenges become even more important. The future of enterpr...

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