這次 BLEU DE CHANEL 廣告由一位我好欣賞的導演 Alfonso Cuarón 親自編劇並執導，並由代言人Jacob Elordi主演。此作為 CHANEL 香水史上首部動作片風格的香水微電影，為香水注入了充滿電影感與戲劇張力的敘事表達。導演特意提議以香港為拍攝背景，因其為傳奇動作電影的發源地。 The new BLEU DE CHANEL campaign was written and directed by Alfonso Cuarón, a director I really admire, and stars the brand ambassador Jacob Elordi. This is the first-ever action-style micro-movie in CHANEL’s fragrance history, bringing a cinematic grandeur and dramatic tension to the scent’s narrative expression.At the director’s suggestion, the film was shot in Hong Kong—the birthplace of legendary action cinema. chanel.beauty #BleuDeCHANEL #CHANELFragrance