🚀✨Space was in the spotlight at #CannesLions International Festival of Creativity this week! UNOOSA Director Aarti Holla-Maini, UN Champion for Space ProfBrianCox, astronaut DrSianProctor & SergioFernandezdeCordova of PVBLIC Foundation joined the world’s leading gathering of brands, marketers, advertisers, media leaders & storytellers to engage a new audience in the conversation about space and its role in our collective future. 🎬As space technologies now power many aspects of modern life, they are opening new opportunities for storytellers, marketers and decision-makers. The takeaway: space is no longer a distant concept—it is an essential part of the creative brief. 🛰️And yet, its potential remains widely overlooked outside the space sector. By bringing space into conversations with the global creative community, the session highlighted the role that communicators, brands and media can play in helping people understand why space matters, and how it contributes to sustainable de...