Day 6/30: The terms you keep hearing in every pitch, every investor call, every startup room, finally broken down. 9. Due Diligence (DD) What investors do before they write a cheque; digging into your financials, legal structure, team, product, contracts. Get your house in order before you start raising. 10. Pivot When the original idea isn’t working and you change direction; product, audience, business model or all three. Not failure. Strategy. Instagram started as a check-in app. Whether you’re pre-revenue or already raising, knowing this language is half the battle. Save this and come back to it. Follow shivikaapratap for more startup advice🙌🏻 #StartupUK #FounderLife #UKBusiness #startabusiness