🎉 Day two at Cannes Lions—here’s what stood out: 👇
We brought together visionary CMOs from Zoom and Taco Bell for a candid discussion on designing the marketing organization for an agentic future 🤖
We hit Salesforce Beach, where C-suite panelists simulated how to navigate getting to greenlight on an end-to-end AI tool deployment across the organization ⛱️
Financial services and marketing leaders explored how brands can shape decisions at the moment of intent to expand access and prosperity for underserved segments 💳
Sonia Doshi from The Walt Disney Studios' StudioLAB shared how emerging technologies empower creative teams and turn bold ideas into practical value 🎬
We screened Unbreakable, following Paralympic gold medalist Hunter Woodhall's quest to break the 400m world record using Deloitte's data-driven training methods 🏃
We wrapped day 2 with “Earning the upvote: Accelerating community cocktail hour”! Meltwater, LTK and Reddit leaders offered insights on designing,...