HBF Health partnered with Salesforce and AWS to accelerate AI adoption and modernize member support, addressing legacy procurement challenges and fragmented data access that had slowed frontline teams. By procuring Agentforce through AWS Marketplace, HBF reduced procurement lead times from months to days and is deploying AI agents to deliver 360-degree member insights and secure, context-aware experiences.
Learn how HBF is leveraging Salesforce and AWS to streamline procurement, scale AI across the member journey, and explore future Agentforce + Amazon Bedrock interoperability for digital claims and reduced call volumes.
salesforce.com/partners/aws
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