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Meet Aleksandar Jason, a freelance sports and lifestyle photographer who shot the Socceroos from inside their camp at the 2022 World Cup and is back on the road capturing the World Game on its biggest stage. But he didn't start there. Aleks cut his teeth in Melbourne's underground club and music scene, photographing for Vice, Sony Music and the Tumblr-era nightlife label he co-founded, before a single phone call, taken while at Bondi Beach, landed him at Melbourne City, where he's now shot for 10 seasons. Since then he's worked with Nike, Cricket Australia, New Balance, FC Porto, the A-Leagues and even got to shoot weddings for Socceroos stars, John Iredale and Jamie Maclaren. Inside this episode, Aleks shares how he turned a nightlife side hustle into a sideline seat at FIFA World Cups and brands most people dream of working with, why "just starting" beats waiting for a clear plan, and the hard-won lesson of learning to say no, that took him a decade to figure out. We cover: (0...

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