What does it take to create a digital VFX car? Follow us on a tour behind-the-scenes of Scuderia AlphaTauri's Formula 1 race car livery reveal and our Spring-Summer 2022 collection presentation and see how we were able to merge the virtual world with real-life fashion. Did you know that... AlphaTauri is the namesake and main sponsor of the Scuderia AlphaTauri racing team. The relationship is based on the shared values of innovation and technological leadership. AlphaTauri's mission is to constantly develop its innovations and pioneering approach to fashion; the partnership with the F1 team offers an ideal environment for this. Shop and discover more at: alphatauri.com #AlphaTauri #ATA03 #FitsBodyAndMind #SS22 #BTS ABOUT ALPHATAURI AlphaTauri is a stand-alone fashion brand founded out of Red Bull that offers innovative fashion technologies integrated with high-quality and uniquely designed styles. The brand combines textile innovations, purposeful design and premium mat...