The official video for Alan Walker’s “The Sting Within Me” has just been released.
What began as an internet observation that Formula 1® sounds like “Stinggg”, has evolved into a global campaign spanning music, motorsport and digital culture. Building on this momentum, Alan Walker collaborated with STING Energy® and Formula 1® to transform that idea into a new track shaped by the sounds and emotion of race weekend.
At its core, the video is built around a simple idea: the emotions that make Formula 1® so compelling, anticipation, adrenaline, tension and celebration. Through music, “The Sting Within Me” brings that energy beyond the racetrack and into everyday culture.
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