. Diggin Design diggin.design - Liquid Fire, A Paradoxical Identity for Healthy Energy . The logo was drawn by hand from scratch to express combustion, movement and speed. The shark became a symbol of instinct, focus and ambition, giving the brand a clear attitude and a recognizable visual anchor. . #branding #brandidentity #branddesign #visualidentity #graphicdesign #graphics #logo #illustration #typography #packagingdesign #photography #labeldesign #worldbranddesign #worldbranddesignsociety