@glossier major summer activation is the “Balmdega” corner store-inspired pop-up at their SoHo flagship (72 Spring Street). Running through the end of August 2026, it celebrates their new limited-edition I ❤️ NY Balm Dotcom (juicy apple flavor with a clear tint). Don’t forget to scratch and win fun surprises!! . . . #nycmom #thingstodoinnyc #glossier #i❤️ny #nycfree