This week's Beyond the Highlight case study takes us to the Winter Olympics. averycwright is a Custom Research and Consulting Analyst at Navigate, a data-driven firm operating across sports and entertainment. We sat down with her to break down what it takes to measure a TOP (The Olympic Partner) program sponsorship at the 2026 Winter Olympics in Milan, from pre-event surveys to boots-on-ground research to post-event analysis. The insight she brings back from the field is what helps major brands make smarter decisions with hundreds of millions of dollars on the line. 🔗 Read the full case study at the link in our bio Beyond the Highlight is our ongoing case study series celebrating the real work women are doing in sports. Every week, we share stories about execution, strategies, and outcomes through in-depth case studies that go beyond the highlight reel. The HERizon Connect app is live for all women working in sports! If you're an ally who would like to support a woman working in...