The Jiffy is an independent media project covering life in the Hudson Valley and rural upstate New York. James Cave founded The Jiffy to deepen his understanding of his neighbors and help them get to know one another. As the Mission page describes it, he carries out that work through documentary-style newsletters, videos, and podcast episodes. The Mission page also states that each piece is produced to make the Hudson Valley feel “a little more knowable and a little more connected.” James describes his approach as reporting the way a guest would in someone else’s home, with patience and respect for the people he covers. In May 2026, The Jiffy launched The Jiffy Book Club, a season-long reading series centered on a single book, paired with companion essays, audio segments, and interviews. The book club premiered with Victoria Johnson’s “Glorious Country,” a biography of Hudson River School painter Frederic Church. Visit the #WebsiteWednesday link in our bio to learn more. #HudsonValle...