Hearing four languages on one block usually means tourists. In Canada, it means neighbors.
This is a nation where immigrant culture is more about accumulation than assimilation. And with Canada hosting the FIFA World Cup 2026™ this summer, each of the 48 competing countries have found they already have a home crowd.
As a corporate partner, Coca-Cola celebrated the tournament by rolling out eight collectible country cans to reflect the eight biggest international fandoms.
In this episode of #TeamBehindTheGame, meet the fans, community programs, and bottler network spanning coast-to-coast that make the FIFA World Cup 2026™ feel like it was always meant to be played in Canada.
#TeamBehindTheGame #FIFAWorldCup2026 #CocaCola #Canada #WorldCup2026 #FIFA #Soccer #Futbol #CanadaFIFA #FWC26 #Toronto #Vancouver #WorldCup
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