This World Cup, we helped our brands show up as fans.
While the excitement of the tournament wraps up, we’re still buzzing about this brilliant collection of work from across our BBDO community. 👏 ❤️
A special shoutout to bbdonewyork's abinbev team, whose “The Superior Match” campaign with Michelob ULTRA took the top spot in the 2026 World Cup Ad Meter. Voted for by the people! 🙌 🍻
#DoBigThings