What is the real value of design in today’s business environment? In this video, our leaders Megan Fath, Chris Nuernberger, and Amanda Greenough discuss how design shape’s organizational identity, creates human-centered experiences, and acts as a competitive force. They also explore how the designer’s role is evolving from execution to curation, especially in a world increasingly influenced by AI, and why leaders must actively embed design into culture for it to drive meaningful business outcomes. #ValueOfDesign #HumanCenteredDesign #BusinessInnovation #AIandDesign