Allure
verb
al·lure ə-ˈlu̇r
allured; alluring
: to entice by charm or attraction
… I had been fool enough to allow myself to be so quickly allured by her charms …
—Anthony Trollope
noun
: power of attraction or fascination : CHARM
the allure of fame
Thank you to lovely_uma_cosplay for allowing us to work with your lovely and talented horse Val!