This month, my small business got to be part of a pretty big birthday party: Canada’s 🇨🇦 thurstypedaler spent Canada Day cruising outside the Supreme Court of Canada, giving out free rides as part of the Parliament Hill festivities. We carted attendees around for five hours straight before the weather eventually caught up with us. Hot, humid, and somehow riders are still smiling in every photo. We had people from all over Ottawa plus visitors from around the world, all checking “Canada Day in the capital” off their bucket list on the back of our silly little party bike 🤭🤸🏻‍♀️🚲 We even gave the bike a full custom wrap for the occasion, decked out in Canadian Heritage branding — because when you’re invited to a national birthday party, you show up dressed to impress 😎 This is a great example of how we can partner with other events, organizations, & brands to elevate an experience: custom branding that gets seen, remembered, and talked about. While a bit surreal, I’m incred...