Out of all the #WorldCup sponsors, #Adidas is the biggest of them all.
Not only is the brand the official match ball supplier of the tournament, it also develops jerseys for 14 nations, outfits all the World Cup volunteers, and is throwing massive watch parties at the "Home of Soccer."
Adidas' Head of Brand Experience, Lisa Markuson, gave us a behind the scenes look at the massive 25,000 sq. ft. space in #BrooklynBridgePark, which has welcomed 100,000 attendees so far.
The #Brooklyn #HomeofSoccer is open through the final on July 19 and is free to attend.
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