icnmediaofficial and icnlivenews are proud to announce the official launch of ICN BUSINESS Magazine. A digital business magazine featuring leaders in the UAE, and the MENA region. Exclusive interviews, articles, reports and reportages will find their home in our magazine. In the inaugural edition, we are honored to have MAHMOUD BARTAWI bartawi holding the 1st cover of the magazine. Mahmoud Bartawi is an investor, entrepreneur, board member, and media host best known for building UNDER500 from a single healthy-food concept into a business operating across six countries before successfully exiting. His philosophy combines disciplined execution, long-term vision, and curiosity about human social behavior. Bartawi emphasizes that entrepreneurship is less about talent and more about consistency, emotional resilience, and the ability to learn through actions. “Success is rarely about intelligence, talent or luck alone. It comes from discipline, emotional control, long-term thinking a...