Octavia Morgan built a clean fragrance brand because her own body turned on the perfumes she loved. The headaches came first. The company came after. Octavia Morgan joins Mike and co-host Alfonsina Messina on The PIMS Influence for a candid conversation about growing OCTAVIA MORGAN Los Angeles from farmers-market tables into Ulta Beauty, testing every scent on herself for 60 days, why she believes fragrance was never meant to have a gender, and how she protects her energy while scaling a brand. A woman at a pop-up market smelled her scents and started to sob, telling Octavia she had not been able to wear fragrance in twelve years. That moment became the why behind the company. Octavia walks us through the parts founders rarely hear: the scent she nearly scrapped three months from launch and saved by letting it sit for six months, the ten weeks inside Ulta's MUSE Accelerator that taught her the business, and why she treats investor conversations like a slow dance. It is beauty founde...