. Deeez deeez.co - Blu Card Packaging: A Lovely Structural Unboxing Experience . Blu’s card packaging was designed as the customer’s first physical interaction with an entirely digital bank. Rather than treating the pack as a simple protective envelope, DEEEZ developed a distinctive structural system that transforms card delivery into a carefully sequenced and emotionally engaging unboxing experience. . #branding #brandidentity #branddesign #visualidentity #graphicdesign #graphics #logo #logomark #logotype #typography #packagingdesign #worldbranddesign #worldbranddesignsociety