A surprising number of your customers are worried about AI taking their jobs. While economists debate productivity, your customers are reading headlines and feeling anxious about their future. They are making big financial decisions in a cloud of uncertainty. But this creates a powerful opportunity for dealers that most are missing. You're still hiring. You're creating local jobs for technicians, salespeople, BDC reps, and managers. This is a message of stability and strength in an uncertain market. It positions you as a pillar of the community, not just a retailer. Don't just post job openings on Indeed. Weave this message into your store's brand communication. Counter the prevailing narrative of job loss with the reality of your growth. Are you actively telling your community that you're hiring? Watch the full episode at the link in our bio.