Inventory levels are no longer your most important metric. Ford's latest F-150 stoppage is another signal of a much deeper shift in automotive retail. For decades, success was about managing what was on the ground. The core dealership skill was turning physical inventory. Now, the game has changed. Constant production instability from every OEM means the new competitive advantage is managing information, not just assets. The customer experience is now directly tied to how well you communicate through uncertainty. The wait is part of the product. Watch the full episode at the link in our bio.