Your customers are seeing Chinese EVs online, even if they can't buy them here. Videos from the Beijing Auto Show are everywhere. Viewers are seeing advanced tech and premium interiors in cars priced around $30,000. Their immediate reaction is surprise, followed by frustration that these vehicles aren't available in the U.S. That frustration doesn't just stay online. It walks onto your showroom floor. It changes the questions they ask. It reframes their expectations for the cars you actually sell. Your team needs to be prepared for a customer who now believes a $50,000 vehicle should have the tech of a futuristic EV they just saw on YouTube. How are you equipping your team to handle this new level of customer expectation? Watch the full episode at the link in our bio.