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Affordability is driving a renewed interest in used EVs and hybrids. But whether your customer is buying a traditional ICE vehicle or their first electric car, the formula for retaining them relies on two things: speed and service. Live from the 2026 Auto Forum New York, @jwfitzforce of @ForceMarketing highlighted a staggering metric: dealers are seven times more likely to earn a second purchase if they capture the buyer's service business. Operators,speed and consistency are your ultimate competitive advantages for long-term retention. To guarantee that lifetime service relationship, your initial customer engagement must be flawless. By deploying AI tools in your BDC to instantly answer inquiries, you capture the lead's attention immediately before seamlessly handing them off to a live agent. Watch more Auto Forum interviews at the link in our bio.
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