The FTC is forcing a long-overdue cleanup of car pricing. Your marketing director, your GM, and your inventory manager are likely scrambling trying to keep up. Inconsistent fees across your website, third-party marketplaces, and digital ads are no longer just sloppy. They're a direct operational liability. Fortunately, new tools are emerging to address this specific headache. The goal of these tools is simple: ensure every price, on every platform, matches. How are you building a central source of truth for your store's pricing? Watch the full episode at the link in our bio.