Your biggest competitor for customer time isn't the dealer across town.
It’s Bojangles. And Starbucks. And every other retailer discovering the value of EV dwell time.
The fast-food chain Bojangles just launched a “charge-and-dine” concept. They know that a 45-minute charge is a captive audience.
This is a battle for the customer's time, and frankly, retail and hospitality brands are better at it.
They design experiences. They prioritize comfort and convenience. They know how to upsell a coffee or a meal.
While dealers focus on the vehicle transaction, other industries are wrapping their arms around the entire ownership experience. Charging is their entry point.
Watch the full episode at the link in our bio.