Isolated strategies are a losing game. At the 2026 Auto Forum New York, Senator @BernieMorenoforohio highlighted the stark contrast in how neighboring countries are handling the influx of subsidized Chinese vehicles, pointing out the flawed logic of simultaneous tariffs and subsidies. What does this mean for your dealership? The truth is, it directly impacts franchise valuations and pricing power. If the USMCA region doesn't unite on trade standards, local dealers face the looming threat of ultra-cheap, subsidized inventory bleeding across borders and undercutting domestic lots. In the meantime, dealers should lean heavily into the reliability, parts infrastructure, and long-term service guarantees of their established OEM partners, positioning their stores as trusted, stable community staples against international market volatility. Watch full episodes from the 2026 Auto Forum New York at the link in our bio.