If your website overpromises, AI will expose it.
In this 2026 Strategy Session, @kramerbrian of @cars_commerce walks through how AI systems are already validating dealership messaging against reviews, forums, and real-world outcomes.
Brian and @paulthedaly also discuss why simplicity beats volume, why clarity beats persuasion, and why dealers will soon be optimizing for AI agents as much as human shoppers.
Watch the full episode at the link in our bio.