Customers are doing math. Not debating features.
That is the real constraint heading into 2026: payments. Andy Gelcher said it bluntly, $1,000 monthly payments do not scale.
So the work shifts.
Used EVs become access. Leasing becomes a control lever. Financing becomes part of the message from the first interaction.
And as Brian Benstock noted in the 2026 strategy sessions, the leverage is inventory mix and selectivity.
Realistic wins. Credibility is the strategy.
Watch the full episode at the link in our bio.