“What a high-cost experiment…”
Carvana added a CDJR + Fiat dealership in South Atlanta this week, according to Automotive News, marking its fourth franchised acquisition of 2025.
The move reinforces Carvana’s continued investment in physical retail alongside its digital sales model.
As the company scales, local inventory, fixed operations, and regional logistics appear increasingly central to growth.
For dealer operators, the signal is familiar.
Even as more of the buying journey moves online, physical locations remain critical for service, accountability, and trust.
Question for dealers:
Which parts of your business must stay physical to win long-term, and where does digital actually create advantage?
Watch the full episode at the link in our bio.