Another new OEM partnership crumbles. When Polestar announced its US exit, it wasn't just 32 dealers who lost. The entire industry got another reminder that the EV gold rush carries massive risks. New brands, especially those with direct-to-consumer ambitions, often view dealers as a temporary bridge to the market, not a permanent partner. The franchise model exists to create stability for local businesses, employees, and customers. Situations like this are a direct challenge to that model. As our friend Matthew C. Haiken said, 'We deserve some answers.' He's right. And the answers will define the next decade of manufacturer-dealer relations. Watch the full episode on our channel.