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The 84-month used car loan is a ticking time bomb for dealers. We're celebrating record grosses while simultaneously strapping customers into long-term loans. When the market corrects, thousands of your customers will be stuck with negative equity for years. These are your future service customers, your next trade-in, your referral source. Locking them into a 7-year loan on a 4-year-old car is a relationship killer. Brian Benstock says the strategic response is a robust used car leasing program. It offers customers a lower, more manageable payment that aligns with their actual usage of the vehicle. It insulates them, and your dealership, from the harsh side of depreciation cycles. Watch the full episode on our channel.
https://youtube.com/watch?v=G93jDMed6uA
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