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How do you go from losing your biggest commercial acting break to creating a viral meme that has been viewed over 7 billion times? Welcome to the Forbes Top Creator Show! This week, host Steven Bertoni decodes the business of influence with comedian, filmmaker, and "recovering actor" Steven He. In this episode, Steven opens up about his unique Chinese-Irish upbringing and the harsh realities of trying to survive as a traditional actor in New York City. He reveals the exact strategy he used to pivot into social media, grinding through 220 failed comedy sketches before finally hitting his first million-view spark on video 221. He breaks down the chaotic, uncontrollable 7-billion view success of the "Emotional Damage" meme, and frankly discusses his biggest business failure: investing massive amounts of time and money into a highly-produced show that alienated his audience and tanked his channel's revenue by 90%. Steven delivers a true masterclass in how to pivot your YouTube strategy,...

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