On the SeventySix Capital Sports Leadership Show with host Wayne Kimmel, Chris Marinak, President of Playfly Sports, explains how the company builds stronger partnerships by placing many of its employees directly inside college athletic departments. At schools including LSU, Auburn and Penn State, Playfly employees work alongside university administrators so closely that they feel like part of the internal team. Marinak shares how this embedded model creates tighter collaboration, leads to better ideas and helps both sides innovate together every day. Hear why this approach is especially powerful in college athletics and how deeper integration can unlock new opportunities across sponsorships, marketing and fan engagement. Watch the full episode and subscribe to the SeventySix Capital Sports Leadership Show for more conversations with leaders shaping the business of sports. #Sportstechvc #seventysixcapital #sportsleadershipshow #sports #collegefootball #collegesports #shorts #waynek...