Nick Schell, President and Co-Founder of BTA Sports, joins host Wayne Kimmel on the SeventySix Capital Sports Leadership Show, recorded live from The Owner’s Box All-Star House at Chickie’s & Pete’s during MLB All-Star Week in Philadelphia.
Schell explains how BTA Sports positions itself as an education layer between sportsbooks and bettors, providing data and information around sports gaming. He also shares how the company approached its Home Run Derby prediction by using data from Home Run Forecast and examining factors such as wind direction, ballpark conditions and whether those conditions favored left-handed hitters.
Schell also reflects on starting BTA Sports in his basement with co-founder Tyler Fox after identifying a gap in sports technology around education and information for the sports betting audience.
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