What if the off-season disappeared? Not because there were more games... But because AI created new ways for fans to engage every single day. That's exactly what we'll be discussing at SXSW if our panel is selected. I'm honored to be joined by two incredible innovators: 🏌️ David McKillips, CEO of Topgolf and one of the country's leading transformational executives. 🏈 Charlie Ebersol, Co-Founder & CEO of Infinite Athlete, Emmy Award-winning producer, and one of the leading innovators shaping the future of sports technology. Together, we'll explore how AI is changing fan engagement, NIL, sponsorships, venues, media, and the future of sports. For more than 45 years, I've had the privilege of working across college athletics and sports marketing from Bo Jackson's days at Auburn to representing Coca-Cola through many of its biggest sponsorships and I've never seen change happen this fast. If you'd like to see this conversation on the SXSW stage... ❤️ We'd love your vote. https:...