Netflix史上最狂宣傳！為推廣新片《The Last House》，他們在洛杉磯Sunset Boulevard掛起一座「真屋」廣告牌，高度約30呎，裏面有沙發、冷氣、咖啡，甚至白板可以跟路人溝通。然後真的請了演員住進去，從8月6日住到電影上架日。電影講的是一個家庭突然被困在自家屋內，資源越來越少。最新還請來美國搞笑網紅 hannahstocking 入住，這次宣傳直接把劇情搬到現實街頭，路人抬頭一看，就看到一個活人在「屋」裏生活。 Netflix’s wildest promo ever! To promote their new film The Last House, they installed a real house billboard on Sunset Boulevard in Los Angeles. Standing about 30 feet tall, it comes complete with a sofa, air conditioning, coffee, and even a whiteboard for communicating with passersby. They actually hired actors to live inside it— from August 6 until the movie’s release date. The film itself is about a family suddenly trapped inside their own home with dwindling resources. They even brought in American comedy influencer hannahstocking to stay there. This campaign literally brought the plot onto the real street — people looking up could see an actual person living inside the “house.” Credit: netflix , hannahstocking #esquire #esquirehk #netflix #thelasthouse