Pittsburgh made its mark on the NFL Draft. And the numbers are in! 🏈🔥
The 2026 NFL Draft brought a record 805,000 fans to Pittsburgh and generated:
💰 $177M in regional economic impact
🌎 55+ million viewers worldwide
📺 385 hours of national broadcast coverage
📱 55M+ social engagements
💡 $1.5B+ in total economic value
But the impact goes beyond the numbers.
51% of visitors said their perception of Pittsburgh improved because of their visit, and 75% said they were very likely to return within the next five years.
From our neighborhoods and riverfronts to our hospitality, culture and ability to host on a world-class stage, the Draft gave millions of people a new reason to see Pittsburgh differently.
The Draft may have been one moment, but the momentum it created will continue to Forge On for years to come. 🖤💛
Read the full 2026 NFL Draft Impact Report at the link in our bio.
#Pittsburgh #VisitPITTSBURGH #ForgeOn #NFLDraft #2026NFLDraft