Times Square has seen everything. But it hasn’t seen this. On August 18, Essentia is bringing The Supercharged Court to the heart of NYC—a one day basketball takeover built to #ChangeTheEquation. Show up for life hoops, interactive games, free Essentia, and a basketball appearance from one of New York’s favorites. This isn’t another pop-up. It’s New York, supercharged. 📍Times Square (42nd & 43rd Street at 7th Ave) 🗓️ August 18 Stay tuned 👀