I smell the RGV on the rise 📈🔥🏈 A passion project of mine rebranding @utrgvfootball graphics for their upcoming season. Inspired by Rótulos (Hispanic street lettering style) typography and iconography most commonly found in Mexico. I wanted to create a branding that captures the essence of the RGV’s Culture. This project is an effort to curate my design portfolio towards the sport industry. Never stop creating what lights a that fire in you and look forward to more graphics for this rebranding 😛