I'm excited to share the deliverables I created for The University of Texas Rio Grande Valley Marching Band. 🎶 🎺 This project was part of an initiative to recruit high school students to participate in a "Day in the Life" of a UTRGV Band Member. This event would give these students exposure to the Band's culture and chemistry, and provide them with a chance to play in half-time activities. My goal was to create a branding that created energy and enthusiasm at first glance. I did this by studying Tampa Bay Buccaneers, USC Athletics, and Carolina Panthers marketing designs. With the use of heavy textures, half-tone treatment on the images, and incorporating subtle details of the official Marching band Uniform in the title graphic. The client enthusiastically approved the concept. I want to thank the UMC Design team (Aaron Rodriguez, Alexandra Mendoza, Ruben Capuchino, Fernando Ramirez, José Quintanilla, Carlos Ortiz, and @Maria Ruiz) for helping guide me through this branding. Alo...