What’s been a struggle as I’ve started Sora?
EDUCATION!!!
And I don’t mean telling people that Sora is coming but informing my females out there that they need different hydration than men. It seems like obvious when I say it but yet we as females don’t consider that all of the drinks out there are tested on men and then marketed to women!! We don’t believe that should be the case!
Women have hormones, less muscle mass, and more body fat compared to men which means we lose more sodium per drop of sweat! Does that mean we should fueling with the same things?? No!
As more people understand their bodies they will feel and see the difference as they adopt products, like Sora, that are made for their biology!
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