I told investors we need to break the law. They gave me $5 million. In 2014, I was asked what would turn Opendorse into a billion-dollar company. I told them straight up: we’re gonna have to do something illegal*. At the time, college athletes couldn’t be paid for their name, image, and likeness. So the only path to a billion-dollar business was building the infrastructure for an industry that didn’t legally exist yet, and finding a way to profit on it. In 2021, that became a reality, opening up the floodgates. 🎧@theentrepreneurs.studio full podcast link in bio. #CollegeSports #NIL #CollegeAthletes #Startups #NCAA *We didn’t ACTUALLY have to do anything illegal. We just had to wait for the rules to change. And we did.