ART OF MOTION. Movement and creativity are one and the same energy. For Autumn-Winter 2026, AlphaTauri explores the point where art, travel and sport meet. Shot against the surreal landscapes of Hokkaido, Japan, the campaign follows Red Bull athletes Hazal Nehir, Nik Guehrs and Matthias Dandois as they move through snow-covered terrain, sharp architectural forms and graphic horizons. From snow to concrete, from stillness to movement, every scene becomes an expression of dynamic elegance. The collection translates motion into functional fashion through smart tailoring, fluid proportions, hybrid knit and jersey constructions, tonal layering and three signature technologies: 3D Knit, Ultra-Light Down and the new Modular Wardrobe System. Aligned with the energy of Red Bull, performance becomes expression — where functionality meets creativity and movement becomes part of the design itself. Motion as a creative process, not a single image. Discover AlphaTauri on alphatauri.com AB...