facebook pixel
An animated film with crude visuals has unexpectedly surged at the Chinese box office. "Niu Lai," a film about a calf dreaming of his family, initially earned just about $1,480 in the 10 days after its Aug. 5 release. On Monday, its box office soared to more than $1.2 million, with nearly 300,000 admissions. The film's rudimentary 3D animation has drawn mocking comments online, with some calling it "unbelievably terrible." Despite criticism, some viewers appreciate its simplicity. Made by just two people, the film has become a viral sensation, attracting young audiences intrigued by its oddity. Posters seen at movie theaters featured a calf, hand-drawn in pen without color, alongside handwritten slogans: “Come on over if you’re into the bizarre,” and “No refunds.” More at the link in bio. #APPhoto by Andy Wong

 975

 12

    Suggested Credits
    Tags, Events, and Projects